Residents encouraged to post details about their experiences on social media
On Oct. 21, Visit Sarasota County introduced a new campaign to help businesses in the aftermath of Hurricanes Helene and Milton: Support the 941.
“As our hospitality industry heals in the wake of disruptive storms, Visit Sarasota County (VSC) and community partners are encouraging local businesses to share [through the campaign] how they’re ready to welcome residents and visitors alike,” a news release explains.
“In times like these, it’s very important that those who are here, such as residents, evacuees, and relief workers, know about what is available to safely see, do, and experience,” said Erin Duggan, president and CEO of Visit Sarasota County, in the release. “The hotels, restaurants, and attractions that can currently accommodate [people] need the patronage,” she added.
County residents “are encouraged to post about their experiences on social media using #SupportThe941,” the release continues. “VSC will then promote this content across its own channels to showcase the recovery and vitality of our destination,” the release notes.
“A signature aspect of the campaign is that all businesses — regardless of their affiliation with VSC — are invited to participate,” the release points out.
“The recovery of our hospitality industry is vital to strengthening the quality of life in our region,” the release continues. “In 2023, the economic impact of tourism totaled $4.2 billion thanks to more than 3 million visitors. These visitors helped sustain 35,000 jobs, resulting in $978 million more in employee wages,” the release notes. “The #SupportThe941 campaign aims to catalyze tourism from locals, thereby sustaining and enriching economic opportunity in Sarasota County.”
For more information or to participate in the Support the 941 campaign, go to supportthe941.com.